Malaysians mesti makan, so we attempted to associate three things: tabletop games and food, with the upcoming Lunar New Year. The basis for the creative concept came from the tradition of eating ่ ๅ ซ็ฒฅ / ่ๅ ซ็ฒฅ during ่ๅ ซ็ฏ traditional Chinese festival.
As the Lunar New Year is synonymous with the coming of spring, families give their homes a thorough spring cleaning: “Wash away the dirt on ๅนดๅปฟๅ ซ / ๆด้้ข.” So we associated this with a good habit of dusting off our shelves of board games.
“้คๅคไนๅค๏ผๅ็ธไธ่ต ้็งฐๆฐ้ฆๅฒ๏ผ้ ้ฃ็ธ้๏ผ็งฐๆฐๅซๅฒ๏ผ้ฟๅนผ่ๆฌข๏ผ็ฅ้ขๅฎๅค็งฐๆฐๅๅฒ๏ผๅคงๅฎถ็ปๅคไธ็ ๏ผไปฅๅพ ๅคฉๆ๏ผ็งฐๆฐๅฎๅฒ.” At the end of the year, people gift and wish each other, calling it Kuisui (้ฆๅฒ); people invited others with drinks and food, calling it ๅซๅฒ; on the new year’s eve, people stayed up all night until sunrise, calling it ๅฎๅฒ: a tradition of staying up late on Chinese New Year’s Eve, which is still practised as it is thought to add on to one’s parents’ longevity.